Award-winning author, speaker, certified coach & consultant             loretta[@]emeraldharvest.com www.emeraldharvest.com                http://lorettalovehuffblog.com               www.lorettalovehuff.com

 

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Greetings! 

January, 2009 Vol. I

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In This Issue:

 
 
 

•  Message from the President
•  Feature Article – Three Keys to Sales Success
•  PIP™ Tip - Antidote to Despair
•  Featured Resource – Ramp Up Your Revenue with Referrals
•  Upcoming Events

 MESSAGE FROM THE PRESIDENT
I've had an amazing couple of weeks.  I've been blessed with the opportunity to speak in front of several groups of business owners and talk about sales and marketing strategies that I've used to ignite, not just my business, but the business of my clients as well.  I'll share some of those tips with you in this week's article below. 

I've also been cooking up some great ideas for how I can continue to bring more expertise, wisdom and tips to you this year.  It seems people are hungry for new knowledge, effective, low-cost strategies and for support in implementing all the great ideas they encounter.  As I get more of the ideas worked out, I'll be sharing them with you. I'm really excited about the prospect of working with you personally to help you reach your dreams.

Stay tuned.  Stay strong!

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 FEATURE ARTICLE – THREE KEYS TO SALES SUCCESS
If you've heard me speak recently, you've heard me talk about the three keys to having a successful business: visibility, credibility and connection.  Without these three things, you'll struggle to land new clients and starve waiting for revenue to come in.  You've heard the expression, people do business with people they know, like and trust.  The  three keys I'm about to share with you will help you get known, liked and trusted.

 

1. Visibility

People need to know you exist.  Visibility strategies get you in front of a broad audience.  If you are invisible to your target market, they'll never find you when they need you.   Advertising is one way to gain visibility, however it isn't always the best strategy for all businesses.  Write articles and get them published in print or online.  Published articles are one way you can reach a lot of people with minimum effort.

 

2.  Credibility

Credibility derives from being known as someone who can be trusted.  When you establish yourself as an expert, your stature goes up and people naturally respond favorably to you.  They hold you in high regard. They listen to, value and trust your opinions.  They may do what you suggest without question.  Again, article writing is helpful here as is publicity and media exposure.

 

3.  Connection

Visibility and credibility are critical, yet if you don't connect personally with people, you are leaving money on the table.  You will dilute the impact of all of your other strategies.  You must find a way to 'bond' in some way with your target audience.  This usually requires meeting people face-to-face or at least phone-to-phone. It also requires you taking the time to get to know your prospect and them, you. 

 

Trying to make a sale without all of these special ingredients will be an uphill battle.  You'll be banging your head against the wall, puzzled about why other people are more successful and wondering what's wrong with your approach.

 

Leveraging these three key strategies is what we focus on in Get Clients Now.  If you're serious about releasing negative beliefs, focusing on high-payoff activities and really growing your business this year, join us!

 

Sign up here

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"Would you like to learn more simple ways business owners and career professionals can EXCEED their dreams: accomplish bigger goals, earn more money, and generally live a happier, more productive life?

Check out my website http://www.IWantMoreClientsNow.com for free articles, free resources and to subscribe to my popular e-zine, Dream Leader Direct."

Award-winning consultant, speaker, author and coach Loretta Love Huff, is 'The Dream Leader for Business.'"

 PIP Tip

“Action is the antidote to despair.”  

- Joan Baez 
 FEATURED RESOURCE – RAMP UP YOUR REVENUE WITH REFERRALS

One of the most effective ways to increase sales is by increasing the amount of business that comes to you by referral. It's a known fact that referred sales close faster, with less effort and for more money than non-referred business.

I've pulled together concepts, tips and tricks I've learned & discovered along the way and produced a 2-hour program that will leave you empowered, confident, skilled and ready to ask for AND GET more referrals.

Buy it now!  Only $97

 

 UPCOMING EVENTS

Get Clients Now tele-clinic, 7 weeks, Tuesdays, January 20 - March 3, 2:00 pm PT/5:00 ET. Space is limited!  Just a few seats left!  Sign up here.

3 Power Every Manager Must Wield: Hire, Fire & Inspire Power, Employee Services Management Association of Phoenix (ESMA), Tuesday, February 10, 2009 here.

Strategic HR Leadership that Transforms People & Delivers Profits, Society of Human Resource Professionals (SHRM) - Baton Rouge Chapter Annual Conference, Friday, February 27, Baton Rouge, LA. Visit GBR-SHRM for more information.

Leadership without Limits - ASTD (American Society of Training & Development), Friday, March 27 Hudson-Mohawk Chapter NY

Leadership without Limits: Inspiring the Best in Yourself, Your People and Your Organization, The Awakening Conference: A Voice for Change, May 15- 17.  Call 602.347.7799 or visit: TheAwakeningConference.com to register. 

COMMUNITY  EVENTS

Women Entrepreneurs Small Business Boot Camp, February 7, 2009 http://womensbusinessbootcamp.com/

 

Women's Business All the Way 5K Timed Run/Fun Run & Walk, Women's Enterprise Foundation, Saturday February 28, 2009  http://wefphx.org/events.htm

 

 

© Emerald Fiji Management 2008

 

Loretta Love Huff

Emerald Harvest Consulting, LLC

Your Performance Improvement Partner

 

2030 W. Baseline Rd, Suite 182-128 Phoenix, AZ 85041

tel: 602.535.1290
toll free: 888.280.8231
fax: 602.798.9738

www.EmeraldHarvest.com
                                Loretta @ EmeraldHarvest.com

www.LorettaLoveHuff.com                                                www.LorettaLoveHuffBlog.com